becoming a Business Owner - 12 things I wish I knew

Four years ago I left my social work job to become a full-time entrepreneur. Though many cautioned against that decision, I knew it was what I needed to do. It was a heart pull; a pull that has led me to the most fulfilling work and lifestyle. However, the journey to get here wasn’t always easy and I know many people who read my blog are in the early stages of starting their own businesses or have businesses they are ready to grow, so I felt it would be helpful to share a few things that I wish I knew.

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healing the mother wound

If you’re new to this work, the mother wound is the collection of harmful beliefs passed down through the maternal lines that keep women small — and because of that trapped into cycles of martyrdom, self-sabotage, and feeling shame and guilt for wanting more.

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a new moon ritual

It’s a new moon, and this one feels special.

Not only is it a new moon, it’s in a physical sign that helps us reach further towards our real-world goals. I’ll be releasing a podcast episode tonight on how this is manifesting in my world and a few of the new moon lessons we’re working through, but I also wanted to leave you with a new moon ritual.

Virgo is a yes/no sign. It knows how to designate and categorize. For that reason, it rules discernment and the ability to judge what is and is not in our best interest. It asks us to commit. And set boundaries for what doesn’t align with the life we want to live.

Which isn’t always the easiest, stepping into worth never is, because… what if?

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nature knows how to bloom, and so do you

Over the last few days I’ve been spending a lot of time outdoors, we’re in Virgo season afterall, a call back to nature, and all her wisdom. For me, that learning has come through all the autumnal flowers. I love their muted tones; the mustards and plums.

And as I walked by a flower last week I thought about how unafraid they are.

Flowers don’t ask permission to grow, or question their place in the world, and they don’t see another flower and close up their petals, thinking they aren’t as beautiful.

If they did, earth would lose so much of her soul.

And so many insects and animals would lose their homes.

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on growing your worth & moving through sabotage wounds

In Gemini season I wrote was about finding expanders. In Cancer season it was about the mother wound. And now in Leo season I feel pulled to write about self-worth, a topic coming up for me a lot lately as I’ve been preparing my nervous system for the Empaths in Business rebrand happening this fall — a shift that’s seeing me through many moments of doubt and old patterns of self-sabotage.

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BusinessRobin
giving to the point of burnout

I’ve been back to my notebook. I feel inspired to write more. I’ve filled three journals. Words I used to share with the world. An open book; sharing my everything and helping others through the same, so they would know they weren’t alone.

In a way I was creating a home.

A place of refuge from the real world for myself and those who followed my work.

I struggled with boundaries, though.

And the home I was creating was dysfunctional.

Opening my doors to whoever wanted to walk through, even if it meant I was taken advantage of, or left hurt. Or helped at the expense of my own needs and nourishment. So I pulled back and learned to value my output. Curating new rules for what I shared, when, and with who.

New passcodes for new doors.
Doors that didn’t just open to others, but kept me safe too.

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softening into your role

The moon is in beautiful Cancer, a maternal sign that welcomes us home. And for many of us, that’s a softer way of approaching the world. For many of us, we’ve been taught to be much more masculine than we really are. So what would it feel like to not be like that? To reclaim ourselves with our next step? Our next breath? By making the decision to soften back into ourselves.. to be ourselves… to not make things so difficult by trying to fit ourselves into a mold that never fit us.

So that we can become vessels,
Vessels that birth a way of living that feels safer for so many.

For me lately, this looks like taking my makeup off, stopping anything that feels too performative

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finding expanders to get where you want to go

Our lives are the result of the stories we believe to be true, and for many of us, we are buying into stories that do not support us at all. Stories like "business is hard" or "living your calling is impossible" or love has to be difficult on you.

A story you were told and bought into.

But did you ever think about where those stories come from? And why you are buying into them?

In business there is a concept known as *sell or be sold* and it relates to the idea that you are either selling your product or being sold the reasons why someone can't buy from you. And though helpful in marketing an offer, maybe even more so in convincing yourself of your own potential.

What stories are you buying into? And how could you sell yourself on what you'd much rather?

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a manifesting story, and birthday

In a few days I’ll be turning 28.

And a couple months back my partner and I had a late night date at one of our favourite 24/hour cafes. I was working on Empaths in Business and he was keeping me company and working on his own things. I looked up and noticed a really pretty bottle… there was liquor in it but I was more interested in the bottle itself. I loved the look of it and how it said Avril, April in French. I looked closer and above the label it said: Quebecois. Making it a local company, which made me love it even more.

So I told him that I wanted the bottle for my birthday.

It was a random thing to say. My mind just associated Avril with my April birthday and I thought the bottle would make a pretty flower vase, especially being a Quebec company.

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